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Prithvi’s ‘Kaduva’ release postponed

Hours before this announcement, Prithiviraj had attended a promotional event in Chennai, where he said that his film, ‘Kaduva’ will be a refreshing change…reports Asian Lite News

The release of director Shaji Kailas’s upcoming mass commercial entertainer ‘Kaduva’, featuring actors Prithviraj, Samyuktha Menon and Vivek Oberoi in the lead roles, has been postponed to July 7.

The film, which has cinematography by Abhinandhan Ramanujam and music by Jakes Bejoy, was supposed to originally release on June 30.

Taking to Instagram, actor Prithviraj, who is on a whirlwind tour to different cities to promote his film, made the announcement.

He wrote, “Bigger the dreams, larger the obstacles. Stronger the enemies, harder the fight! ‘Kaduva’ release has been postponed by one week to 07/07/2022 due to unforeseen circumstances.

“We will continue with all promotional activities as scheduled and keep faith in all your love and support for this mass action entertainer. We deeply apologise to all the fans, distributors, and theatre owners across the world.”

Hours before this announcement, Prithiviraj had attended a promotional event in Chennai, where he said that his film, ‘Kaduva’ will be a refreshing change.

The actor had said that the only genre that the Malayalam film industry had slightly forgotten was the mass action entertainer genre and that his upcoming film ‘Kaduva’ was a step in that direction.

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Bollywood Films Lite Blogs

‘Kaduva’ to bring back mass action entertainer genre

It is actually also a short form of the hero’s name in the film, Prithviraj disclosed while replying to a question that was posed to him after the launch…reports Asian Lite News

Stating that he was immensely proud of the content being generated by Malayalam cinema, actor Prithviraj on Monday said that the only genre that the industry had slightly forgotten was the mass action entertainer genre and that his upcoming film ‘Kaduva’ was a step in that direction.

Speaking at the launch of the film’s teaser in Chennai, which was attended by the entire cast of ‘Kaduva’ and a host of celebrities including Tamil actors Arya and Jiiva, Prithviraj said, “We have to have all kinds of films. Right now, the Malayalam industry is making superb films. We are going through a phase where we are making superb content but we’ve missed out one genre. I, as a film lover, miss the mass masala commercial entertainers in Malayalam. So, when they narrated this script to me in 2017, I felt it had been a long time since such films had come out in Malayalam.

“Let me make it clear, the multi-city promotions that we have embarked on is not only for ‘Kaduva’. This is the first step of a big process. I am someone who wishes that from now on, all big Malayalam films that are to be released are released in this fashion. We have to come and communicate with our audience in every state on a first person basis. I hope and pray that we will be able to sustain this process for all big releases coming from Kerala.”

The title of the film, which features Prithviraj and Samyuktha Menon in the lead and Bollywood actor Vivek Oberoi playing a pivotal role, means Tiger in Malayalam. It is actually also a short form of the hero’s name in the film, Prithviraj disclosed while replying to a question that was posed to him after the launch.

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