Global Business Forum Africa 2021 to highlight continent’s untapped trade potential…reports Asian Lite News
Dubai’s growing appeal as a strategic hub African companies that are keen to expand their global reach and tap into new trade opportunities will be a main focus of discussions at the 6th Global Business Forum Africa, which descends on Dubai October 13-14th 2021.
The high-level forum, held under the patronage of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, is organised in partnership with Expo 2020 Dubai.
Dubai Chamber of Commerce and Industry (Dubai Chamber) has announced the agenda for the Global Business Forum (GBF) Africa 2021 – the first of its programme of activities that it is running as the Official Business Integration Partner of Expo 2020 Dubai.
Bearing the theme Transformation Through Trade, GBF Africa 2021 will turn its attention to explore an array of challenges and opportunities across the continent that have emerged in the wake of Covid 19 and the African Continental Free Trade Area (AfCFTA), while putting the spotlight on Dubai as a preferred gateway connecting African countries to promising markets in various regions of the world build new bridges between the African and UAE business communities.
Day one of GBF Africa 2021 commences with sessions tackling a variety of trend and issues reshaping African economies at the moment, including the role of regional and international partnerships such as the African Continental Free Trade Area (AfCFTA), in reshaping the trade and investment landscapes and driving sustainable growth, capital as a factor driving innovation, and prospects for expanding UAE-Africa economic cooperation.
On the second day of the forum, conversations will shift to Dubai as a model for logistics, infrastructure development and smart city solutions that can be replicated in African markets, in addition to growing momentum behind African entrepreneurs, smart agriculture and digital economy initiatives.
H.E HAMAD BUAMIM, PRESIDENT AND CEO OF DUBAI CHAMBER: “Rapid changes have transformed the trade dynamics in Africa and around the world over the last year and a half, creating new prospects for UAE companies can benefit from as they look to tap into new high-potential markets.”
As one of the biggest events to be held at Expo 2020 Dubai, GBF Africa 2021 will open new doors of opportunity for visiting delegates, while familiarising them with Dubai’s economy, business environment and competitive advantages, H.E. Buamim added.
GBF Africa 2021 is part of Dubai Chamber’s flagship Global Business Forums series that was launched in 2013, which also explored economic potential in Latin America and the ASEAN region. Previous editions of the forum have attracted participants from 65 countries, including 32 presidents of state and government, 140 ministers and government officials, and nearly 1,000 business leaders, company heads and CEOs. More than 1,800 bilateral business meetings were organised between investors during past forums.
One of the key sessions in Tech Xplore, “Touchless Travel: Leveraging mobile technology to overcome the challenges posed by the pandemic”, will show how leading airlines are using advanced mobile technology to make travel safe…reports Asian Lite News.
This November, the Dubai Airshow takes thought-leadership to new heights as it introduces nine tracks packed with sessions covering the full spectrum of aviation, technology, and space.
The conferences will cover an array of themes, including the role of new technologies in revolutionising air travel, major changes happening in the cargo sector, global advancements in sustainability and autonomous transportation, in addition to new space services, satellite connectivity and much more.
Global industry leaders will take part in Dubai Airshow’s conferences, including Dr. Mohammed Al Kuwaiti, Head of Cyber Security for the UAE Government; Javed Malik, Group Chief Operations Officer at AirAsia; Stacy Malphur, Vice President of Environmental Sustainability and Supply Chain at Southwest Airlines; Brian Cobb, Chief Innovation Officer at CVG Airport; Ashish Vikram, Chief Technology and Innovation Officer at SpiceJet, and Brian Yutko, Chief Engineer of Sustainability and Future Mobility at Boeing.
The conferences will be split into different stages: The Hub Stage, Aerospace 2050 Forum, and Tech Xplore. The Hub stage will host Global Air Traffic Management and Cargo Connect, exploring how these critical services supported the industry during the pandemic. The Aerospace 2050 Forum will feature a series of tracks dedicated to key growth areas in aerospace including advanced aerial mobility, sustainability and space.
In addition, Tech Xplore, the brand-new stage, will explore cybersecurity strategies alongside emerging technologies helping reboot the aviation industry including AI, 5G and automation. Major entities in the fields of technology, aviation, and cargo, will participate in the conferences, including Boeing, Accenture, G42, Air BP, Intelsat, FedEx, Kuehne + Nagel, SmartKargo, NAVPASS and Lilium.
One of the key sessions in Tech Xplore, “Touchless Travel: Leveraging mobile technology to overcome the challenges posed by the pandemic”, will show how leading airlines are using advanced mobile technology to make travel safe.
Furthermore, as part of the Aerospace 2050 Forum, “Investing in the future of sustainable autonomous flight” panel will shed light on Dubai’s mission to ensure that a quarter of all journeys in the emirate are taken on autonomous transport by 2030, as part of its plan to achieve sustainable aviation.
“It is apparent that the UAE is committed to creating a more sustainable future and we have collaborated with them on multiple initiatives such as founding the Sustainable Bioenergy Research Consortium (SBRC) to develop sustainable aviation fuels,” said Chris Raymond, Chief Sustainability Officer at Boeing.
“We are also grateful for our partnership with Etihad Airways on the Greenliner programme and the ecoDemonstrator 2020 program, ultimately collaborating to accelerate innovative technologies that further enhance the safety and sustainability of flying for current and future generations.”
Al-Futtaim IKEA launches the biggest collection of home and furniture solutions of the year, featuring more new products and even lower prices for 2022…reports Asian Lite News
Each year, people across the UAE look forward to the latest collections and the new catalogue from the region’s favourite Swedish home furnishing retailer, IKEA. Each collection is a milestone moment for the brand and features a selection of seasonally relevant products, representing the different individual and family customers in the UAE. As we head into fall and having said goodbye to the catalogue in 2020, IKEA, part of the Al-Futtaim Group, launches its new brand campaign that brings the latest launch closer to customers allowing them to create a perfect home as needs and wants continue to evolve, under the theme of ‘Make your home a space that changes with you’.
Over the years, the IKEA Catalogue become an iconic and beloved publication with a 70 year legacy and an important success factor for IKEA to reach and inspire the many people across the world, with home furnishing solutions and products. But with time, customer behaviour and media consumption changing, IKEA is amplifying its unique home furnishing knowledge, products and solutions, capturing the strengths of the IKEA Catalogue through its digital channels and connecting with many more of the many people.
Every year, IKEA also connects with thousands of people all over the world, locally and regionally, to help understand what makes a better life at home through the IKEA Life at home report and home visits. It delves into not just what people need from their home and how it fits into their lives, but what they want from their home and what turns an ordinary space into a dream home.
As IKEA steps into a new year, a new launch, through the Better Life at Home Movement, it aims to get closer to real life and real people to create a better everyday life at home for many more of the many, get to know them better, explore their homes and entertain them in a way that is truly IKEA.
Using this knowledge and expertise, IKEA has compiled a range of more than 400 new products to make homes smarter, more relaxing, affordable, sustainable, and private. As ever, this launch is aligned with brands ambitious aim of inspiring and enabling more than 70 million people to live a better everyday life by 2025.
The data from IKEA’s Life at Home report indicates four key areas that it will be addressing across the year with products and solutions that will help change the lives and needs of customers across the UAE: affordable homes, smart homes, multi-generational homes with privacy, and sustainable homes within the community.
New home: affordable furniture
IKEA understands the importance of the little things, and how they can help turn a rented apartment into a haven to relax in after a hard day at work. This ensures customers always have the items to transform a space, whatever the budget, with reduced prices of over 1000 existing products in conjunction with the launch of the new collection.
Get connected, get smart
In addition to Wireless charging, Smart Lighting, Smart Sound and Smart blinds, IKEA introduces the fifth product segment from IKEA Home smart – Smart Air. Clean air is fundamental to be able to live a healthier and better everyday life at home and therefore IKEA is proud to launch the FÖRNUFTIG air purifier – a low price air purifier that seamlessly melts into a home environment and doesn’t look like an electronic device.
Multi-generational homes
An Emirati home normally includes many generations: children, parents, grandparents, and even great grandparents. While family time brings a lot of joy to many people, we all need a space where we can destress and enjoy our own sanctuary. Now more than ever, the definition of homes have changed; Home is where the kitchen is, the family room is, the me-corner is, the outdoor garden is, and the office is. Solutions and ideas have been carefully selected to address the challenge of privacy within such families who want to create multi-functional spaces in their homes therefore making IKEA locally relevant.
Sustainable homes within the community
Healthy and sustainable living are among IKEA’s focus points in its vision and ambition to become people and planet positive. Supporting UAE’s Vision 2021, which focuses on improving environmental quality, increasing the contribution of clean energy, and implementing green growth plans, Al-Futtaim IKEA is creating a movement in society around better everyday living. As part of the collection, IKEA will showcase how customers can live a sustainable life and create a space with a lower environmental impact.
VINOD JAYAN, MANAGING DIRECTOR, IKEA, UAE, QATAR, OMAN AND EGYPT:‘‘At IKEA, we believe making a better life starts at home. A beautiful, well-organised home that captures your identity, allows you to be centred, anchored, and grounded, and changes your everyday habits. It can put a smile on your face, a spring in your step and completely change your mood, regardless of what else you have on your mind. We know that home is an ever-changing space and much more than the four walls, so our latest collection ensures that IKEA can be a part of that journey and change with our customers as their lives change.”
“The new launch for this season comes off the back of us celebrating 30 years of IKEA in the UAE, an incredible milestone that has made everyone at IKEA extremely proud. It is also the year that UAE celebrates 50 years. As a family-owned business and a business deeply rooted in the success of the UAE, we are proud to have been part of the UAE’s story for so long and will continue to contribute to the success of the UAE by making life at home better for its residents. While this was a time to reflect on the past, we are also excited for the future and progressing well towards the launch of our new store in Oman in Q1 2022,” he added.
To celebrate the launch of the new collection, IKEA will be hosting a Life at Home pop-up exhibition at Dubai Festival City Mall from 25th August for three months, which will showcase the products and solutions in action, featuring spaces for affordable homes, smart homes, sustainable homes and multi-generational homes with privacy, enriching every visit with ideas and inspiration.
Marking the milestone of 30 years in the UAE, IKEA is commemorating the occasion with offering all customers 30% cashback when they spend over AED 500 across all IKEA stores in the UAE and online from 26th August to 25th September.
Dubai-based shopping, entertainment, hospitality, and leisure destination Wafi City is hosting an eight-week festival of fun and engaging interactive exhibits and games that will run from 1 September to 31 October 2021…reports Asian Lite News
Dubai-based shopping, entertainment, hospitality, and leisure destination Wafi City is hosting an eight-week festival of fun and engaging interactive exhibits and games that will run from 1 September to 31 October 2021.
Dubbed Wonderlab, the event features an exciting mix of science, art and technology exhibits that promises to make Wafi City the go-to destination for the entire family this autumn.
To add even more excitement to the activation, there will be competitions with winners receiving special gifts and a big prize courtesy of Wafi City and its retail partners.
Spread across six zones throughout the site, Wonderlab combines both educational and fun challenges where visitors can test their skills and knowledge of science and technology concepts, or simply enjoy the games. “The event is an expanded concept of WAFI’s Science Factory which was held in 2019 and overwhelmingly received by our loyal patrons and new customers, so we decided to bring it back; only this time, it’s bigger and better,” Stephanie-Alexandra Chartier, Head of Central Marketing at Wafi Property.
Chartier says Wafi City’s Wonderlab is an event aimed at giving its visitors an entertaining and educational experience through the activations that were developed in cooperation with scientists and technology experts as well as gaming enthusiasts. “We are adding to our visitors’ shopping experience with a variety of innovative and exciting activities that will cater to people of all ages and backgrounds,” she added.
Wonderlab will take visitors through various concepts in science, maths, physics, astronomy, biology, music, the environment, arts, culture and more for a thrilling adventure filled with discovery and excitement.
Visitors get to experience gravity with the Moon Jump or do some physical exercise like riding a bike while generating energy. They can learn how sound is created and play with musical pipes or discover how their favourite cartoons are made with the Animation activation. These are just some of the exhibits guests will enjoy when they visit Wafi City’s Wonderlab.
Wonderlab will also be part of Wafi City’s 30th anniversary offering and will mark the occasion with a special celebration.
CAFU collaborates with Al Ihsan Charity Association to Provide Free Fuel for Low-Income Families in Ajman…reports Asian Lite News
As a community first business, CAFU, the region’s first on-demand fuel-delivery and car services company serves the communities in which it operates through the services it provides to make life better for drivers and takes pride in the community initiatives it supports. Unveiling its latest community initiative, CAFU has partnered with the Al Ihsan Charity Association to support low-income household families and individuals in the Emirate of Ajman.
Supporting Al Ihsan’s efforts to strengthen community initiatives amongst public and private entities, CAFU allocated eight fuel trucks to provide free fuel to over 100 households in the Emirate, over the last two days.
Rashid Abdullah Ahmed Al Ghurair, founder and CEO of CAFU, said “As a company that goes the extra mile to serve the community, CAFU is proud of this partnership with Al Ihsan Charity Association to support low-income families and individuals. An initiative that falls within the framework of building collaborations to enhance community cohesion and spread a culture of social solidarity.”
Sheikh Dr. Abdul Aziz bin Ali bin Rashid Al Nuaimi, CEO of Al Ihsan Charity Association, stressed the need to coordinate with strategic partners to unify efforts in support of low-income families and individuals to achieve the association’s strategic plan.
Sheikh Dr. Abdul Aziz bin Ali Al Nuaimi valued CAFU’s initiative to support low-income families and individuals, expressing his happiness for the fruitful cooperation with the company to alleviate the burdens of this group of society. Both entities will sign a joint memorandum of understanding for more collaborations in the future.
As a community-driven business, CAFU continues to play a role in supporting local communities across the UAE, from collaborating with Dubai Health Authority (DHA) to offer free fuel to frontline workers, to partnering with local entities to support blue-collar workers and low-income families.
In their bid to giving back to the community, last month, CAFU also donated IT Equipment valued at AED 26,000 to Al Noor Rehabilitation & Welfare Association for Persons with Disabilities, to support children in classrooms as well ensure every child continues to get the best standard of education during unprecedented times.
In further contributions from the private sector to support the UAE’s efforts against Covid-19, in 2020 the pioneering tech company also announced their commitment to providing all ambulance vehicles that are operated by the Dubai Corporation for Ambulance Services (DCAS) with free fuel for a period of two weeks.
Etihad Rail partners with Al Ghurair Iron & Steel to transport steel products across the UAE…reports Asian Lite News
Etihad Rail has signed a partnership agreement with Al Ghurair Iron & Steel (AGIS), the UAE’s largest producer of galvanised and cold rolled flat steel, to use the UAE National Rail Network to transport the steel producer’s product across the nation.
Etihad Rail will be providing efficient and sustainable services by transporting steel products from AGIS’s manufacturing facilities through the rail freight terminal in the Industrial City of Abu Dhabi (ICAD) to Khalifa Port in Abu Dhabi and Jebel Ali in Dubai for exports.
Speaking on the agreement, Mohammed Al Marzouqi, Executive Director of Rail Relations Sector at Etihad Rail, commented: “Our company consistently seeks more robust partnerships with a range of entities, delivering services that are integrated directly with clients’ business models and further promote their efficiency. Our agreement with AGIS will facilitate the transport of their products through the UAE National Rail Network, connecting industrial hubs, exports points, and commercial centres. Our rail network drives further cost and time savings, increases operational efficiency in comparison to road-based transport, and enables further market expansion opportunities for our partners at AGIS.
Al Marzouqi added: “The addition of AGIS to our roster of partners demonstrates how Etihad Rail benefits businesses in industries across the UAE. Etihad Rail is looking to bring those benefits to all industries across the UAE, particularly the iron and steel industry. Our customers trust us for our innovative, sustainable, and competitive transport solutions and services. In doing so, they drive our ability to meet the demands of the market and enhance both our existing and future partnerships through enabling extensive freight services.”
ABU BUCKER HUSAIN, CEO, AL GHURAIR IRON & STEEL :“We are confident Etihad Rail will provide world class facilities. Our collaboration with the company will immensely boost our continuous endeavour to improve customer satisfaction. Transporting steel coils by rail is both reliable and environmentally friendly, reducing both time and damage caused by road transport. Additionally, rail transport allows for shorter timeframes for import clearance of hot rolled steel coils. With such improvements in our supply chain, galvanised steel coils made in UAE will find a wider customer base.”
AGIS is a leading manufacturer of high-quality steel sheets and galvanised steel, widely used in the UAE’s construction sector. With AGIS’s products being exported to over 40 nations, the producer will leverage Etihad Rail’s facilities at ICAD to reduce transportation costs and time.
Stage Two of the UAE National Rail Network continues to be developed on schedule. Customers will benefit from customised service scheduling solutions. Additionally, the company will deliver specialised wagons which can handle a wide variety of freight.
The agreement signed with AGIS demonstrates Etihad Rail’s sustained role in delivering additional value to the UAE’s and the GCC’s logistics sector through its sustainable rail network. The network will additionally offer long-term support for the UAE’s economic growth, offering innovative, competitive, and reliable transport and freight solutions across the region.
Etihad Rail has successfully concluded a range of agreements with companies in other sectors, including energy and quarrying, but is looking to grow partnership agreements with companies focused in the iron and steel sector.
Kia Corporation has recently announced the re-opening of its customer-centric brand-experiencing venue, the Kia360, in southern Seoul…reports Asian Lite News
Kia360 is the company’s first public space dedicated to showcasing its new brand offerings, including future mobility lifestyles, electrified sustainable mobility solutions and design innovations. It has re-opened in line with Kia’s new brand strategy of empowering customers with its inspiring movements, which was announced at the beginning of 2021. Kia360 first opened in 2017 under its previous moniker, BEAT360.
At the spacious building spanning 1,900 square meters, visitors are invited to feel and experience Kia’s reinvigorated brand sensibilities through interactive participation, communication and empathy.
ARTHUR MARTINS, SENIOR VICE PRESIDENT AND HEAD OF THE GLOBAL BRAND AND CUSTOMER EXPERIENCE DIVISION, KIA: “Kia360 is a venue illuminating the purpose of Kia’s new branding: Creating the space and time that inspire our customers to bring their ideas to real life. We invite visitors to immerse themselves in Kia360’s interactive and communicative displays and catch a glimpse of Kia’s new direction for providing clean and sustainable mobility solutions, as well as stylish mobility lifestyles.”
The exterior of Kia360 has been redesigned using the new brand-representative colors, the Midnight Black and Polar White, allowing for various eye-catching lighting displays throughout the day and night. The interior comprises three experiential zones: the Brand & Design Zone, the EV Life Zone and the Kia User Zone. The three zones are connected to each other, enabling visitors to appreciate their diverse exhibits with ease and in sequential order. In particular, there are interactive digital contents that respond to the movement of visitors, providing an immersive opportunity to envisage future mobility lifestyles in engaging and amusing ways. Furthermore, in line with the contact-free trend amid the pandemic, visitors can receive general information about Kia360 from digital kiosks, as well as the floor guide from their smartphones using the QR code.
The Brand & Design Zone is designed to project the “DNA” of Kia under the new name change and brand strategy. The zone features three thematic spaces: “New Journey” (where new Kia vehicles are displayed); “Inspiring Universe” (where visitors can ponder over their own inspirations via interactive digital media contents); and “Opposites United” (where visitors can visually grasp Kia’s new design philosophy ‘Opposites United’ through impressive thought-provoking media art fusing opposing concepts).
The EV Life Zone:
The EV Life Zone is designed so that visitors can gauge the future mobility life of the electrification era. It features the EV Charge (an experiential booth where one can see various information related to electric vehicles, including a model EV charger); the EV Ride (a hoverboard on which a participant can dynamically drive on a virtual circuit guided by an LED screen); and the Connected House (an experiential cabin in which a participant can visualize the future of connected mobility and lifestyles with the help of motion-detection sensors).
The Kia User Zone:
The Kia User Zone is designed to provide various driving-related information, including customized consultancy for visitors who are considering a vehicle purchase. A visitor can directly configure the options of the vehicle using a digital three-dimensional configurator. It is also possible to consult directly with a Kia sales representative. There is also a space, entitled the “EV Tap & Tip,” which is dedicated to offering useful real-life information related to electric vehicles and showcasing Kia’s diverse partnership-related contents. In addition, the “AI Space” enables visitors to virtually experience the various advanced driver assistance systems (ADAS) applied to Kia vehicles via artificial-intelligence technology.
Kia – in line with its mission to inspire customers with innovative and sustainable future mobility solutions – plans to continue to develop Kia360 and its interactive contents in the future through diverse customer-oriented exhibitions and product-experiential displays.
Dubai Municipality makes cleaners happy with shaded trollies…reports Asian Lite News
In line with the objectives of Dubai Municipality to make the Emirate of Dubai the preferred place to live and work, and based on its continuous keenness to enhance the happiness and comfort of the various segments of society, including the category of cleaners, the Municipality has allocated trollies with unique features, which meets all the requirements that the worker needs to perform his duties as well as enhancing his comfort and happiness.
The trolley features a roof fitted with a clean solar energy fan and a canopy that protects from sunlight, especially in the summer, which contributes to providing excellent care for workers and ensuring a healthy and safe working environment for them. The trolley, characterized by an easy to move feature, has a capacity of 150 liters and contains two storages in which the worker can put all the cleaning equipment, instead of carrying them manually, in addition to collecting the waste and putting it in the places designated for it.
As a first phase, 25 trollies will be distributed for the workers to use in cleaning and removing waste in the Emirate of Dubai. Dubai Municipality gives great care to the category of workers, due to its full belief in the effective role played by this category in enhancing the unique aesthetic appearance of the Emirate of Dubai, making it an example to follow in applying the highest standards of hygiene and ideal waste management.
Dubai Municipality won the RoSPA Inspiration Award for the Mini-Crisis Cell Working Group System to limit the spread of Covid-19…reports Asian Lite News
Dubai Municipality has won the UK Royal Society for the Prevention of Accident (RoSPA) award. The Municipality won the “RoSPA Inspiration Award” in the category of Health and Safety Team of the Year 2021 – Middle East for the Mini-Crisis Cell Working Group System to Limit the Spread of Covid-19.
The winning initiative contributed to strengthening the efforts towards embodying Dubai Municipality’s keenness to implement the principles and values of health and safety in light of the pandemic in its organizational units and the Municipality’s various work sites spread throughout the emirate. The initiative also focused on highlighting the distinctive organizational efforts of Dubai Municipality and its pioneering role at the emirate level of rapid response to health and safety requirements during Covid-19, and the effective participation in accelerating the pace of recovery in coordination with all other government agencies and institutions in the emirate.
Dubai Municipality was keen to participate in the award, as the RoSPA is one of the oldest leading institutions in the field of health and safety in the world. The participation was a commitment from the Municipality to consolidate the concepts of health and safety, as the award aims to shed light on the most prominent efforts made by Institutions around the world in order to maintain health and safety, at the level of societies and work systems alike
Dubai Outlet Mall, the Ultimate Value Shopping Destination, is set to solidify its position as an industry leader while consistently redefining value shopping in the MENA region…reports Asian Lite News
As the Dubai Outlet Mall expansion nears its opening, a strategic alliance is formed with Lulu Group for the region’s first and largest Megamarket spread featuring the most competitive value shopping experience.
The MENA region lacks its version of the cash and carry concept. This new partnership will leverage on bulk buying prices. The cash and carry concept offers UAE residents/shoppers exclusive bargains as well as a broad range of low cost, high value products at competitive prices focused on merchandise quality, wide selection as well as customer ease and convenience.
The expansion of Dubai Outlet Mall is purely organic and once open will be over 3.5 million sq. ft. making it the largest outlet mall in the world. The expansion is an evolution of a successful vision of the first Value Shopping mall in the region offering more Bargains, Brands, Cinema, Megamarket, Community space and World Class Entertainment at the largest purpose-built state-of-the art 117 Live Arena for concerts in the region. Dubai Outlet Mall is currently experiencing increased footfall of local residents with the growth of the immediate catchment area and community.
Lulu Group, after proper research and review made this strategic decision to partner with Dubai Outlet Mall to offer mutually focused value shopping to shoppers.
The progressive partnership shows strong confidence by Lulu Group in the potential of the new mall expansion and reflects a positive future ahead for over 1.2 million residents in the immediate catchment area looking for value shopping and year-round bargains from premium and top fashion and lifestyle brands. Shoppers look for the best possible value of the product or service through discounts, bundle offers and consumer ease and convenience.
MR. YUSUFF ALI M.A, CHAIRMAN& MANAGING DIRECTOR, LULU GROUP: “Our aim is to enhance the retail experience for our customers within prestigious developments in the buoyant retail sector and Dubai Outlet Mall has provided us the perfect platform `to present to the region the latest in value retail. We are confident in the demand for bargains and cash and carry goods and look forward to being pioneers together in this area of retail.”
Mr. Ali Khammas , Executive Director of Dubai Outlet Mall , said: “To further strengthen the mall’s value proposition and omnichannel experience, we support the evolution of a successful first value shopping mall in the region. Our partnership with lulu Group International aims to set new industry standards in the value shopping space and enhance our position as an industry leader with an advanced value shopping experience to visitors and neighbouring communities.”
Since its opening in 2007, Dubai Outlet Mall has made its mark as the FIRST value shopping concept mall in the MENA region. It has been home to over 1300 premium brands with over 240 stores. Successfully providing value shopping in the UAE, Dubai Outlet Mall has gained the trust of luxury brands known all over the world. As the Ultimate Value Shopping Destination, it caters to a wide customer base across residents of different nationalities and visitors from all over the globe.