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Amish Tripathi on His Multifaceted Writing Journey

Talk to him about fascinates him about mythology, and he asserts it is India, its traditions and culture that fascinate him no end…reports Asian Lite News

Ask author Amish Tripathi about what he has been working on lately, and the list seems almost endless.

Even as his latest ‘Idols: Unearthing the Power of Murti Puja’ (HarperCollins India) which he authored with sister Bhavna Roy released recently, he adds, “My non-fiction one which was released a few months ago is doing well. I am currently working on a book on Emperor Rajendra Chola which will be published this year, besides the fifth and final book of the Ramachandra series, which I will start writing this year. I also host and produce documentaries now, and did two for Discovery TV. We just finished one on the Ram temple in Ayodhya.”

The fastest-selling author in Indian publishing history, known best for ‘The Shiva Trilogy’ and ‘Ram Chandra Series’, says there is a lot inside him, and he just cannot wait to write more. “The first fiction I wrote was ages ago and all of my books are thick. There is a lot of research involved. Sometimes I feel it would be unfair to take credit for all I have written as it is only owing to Lord Shiva’s blessings that I have managed to achieve all this. I cannot credit my creativity for that.”

Talk to him about fascinates him about mythology, and he asserts it is India, its traditions and culture that fascinate him no end. “And I am extremely proud of them. My effort is to present them in a way that they resonate with the young,” he tells during the recently concluded Kerala Literature Festival (KLF), Asia’s biggest literary event.

Tripathi finds it unfortunate that those who talk and write about Indian culture and its magnificence are immediately branded as right-wing. “I find it unfortunate. Frankly, this (right and left-wing) debate does not apply in India considering every party now supports welfarism. The real difference is between those who are globalists and the ones who are rooted. But let me be clear here, I am not against the West — there is so much to learn from there. However, my core is rooted. In my heart and outlook, it is Indianness that I relate to most,” says this IIM-Calcutta graduate who worked for 14 years in the financial services industry.

While there is a tendency to take writers working on mythology casually, Tripathi feels that it is best to remain unaffected by people who do that. Stressing that some may look down while others may look up to authors writing in this genre, the author, who served as Director of the Nehru Centre, London and Minister (Culture & Education) at the High Commission of India in the UK from October 2019 to October 2023 adds, “Frankly, I prefer not to react at all. For me, it is important to be respectful and polite, even with those criticise me.”

Believing that it is important for an author to pay attention to marketing his/her book, Tripathi opines that many books could have done exceptionally well had they been marketed better.

“But remember, no matter how good your marketing skills are, a bad book would not work. So, you need both solid writing and good marketing. It cannot be either of the two,” says the author whose books have sold seven million copies and been translated into 20 Indian and international languages since 2010.

Tripathi feels that literature festivals are important for writers as they get to meet their readers as these gatherings are also about coming together of diverse writers. “I need to listen to different points of view. It does not matter if you agree or disagree with their thoughts,” concludes the author who will next work on ‘Rise of Meluha’ with his sister Roy.

ALSO READ-Bollywood and UK stars join Amish Tripathi for book launch

Books Lite Blogs London News

War of Lanka

The book promotion of Amish Tripathi’s latest book War of Lanka held at the Manchester Museum.. Swapna Das writes

Asian Lite in collaboration with Harper Collins successfully hosted the book promotion of Amish Tripathi’s latest book War of Lanka. The event was held on 7th June at the Manchester Museum. I attended the event with excitement and inquisitiveness and was pleasantly surprised to witness a good listening crowd.

The author’s presence on the occasion made the Indian diaspora feel proud of his literary achievements. The audience heard him speak about his journey as a writer and his other areas of work. I was interested to note the role of philosophy and religion in all his written works. Amish was generous with his wit and humour and the crowd listened to him in awe and I was one of them.

As an avid reader, I have enjoyed reading War of Lanka and was therefore interested to attend the function and meet the author in person. The enthusiastic crowd asked various questions addressed to the author, to which Amish replied with ease and conviction. When asked about his favourite Avatar, Amish obliged the young boy with a reply and said “Ram is my favourite Avatar”.

Books Lite Blogs London News

Bollywood and UK stars join Amish Tripathi for book launch

Indian HC Vikram Doraiswami, Amish Tripathi, Sonam Kapoor, Gurinder Chadha, Anita Rani celebrate the launch of War of Lanka book

On Thursday evening , 16th March, a host of UK stars and Bollywood celebrities including TV’s Anita Rani, Actress Sonam Kapoor, director Gurinder Chadha, Vue Cinemas’ Tim Richards, presenter Anita Anand, and CEO of HarperCollins Publishers Charlie Redmayne gathered at the London’s Taj hotel in St James to celebrate the launch of renowned author Amish Tripathi’s  fourth book in the blockbuster Ram Chandra series, War of Lanka, published by HarperCollins.

Amish Tripathi with Sonam Kapoor

Tripathi is currently the Director of the Nehru Centre and the Minister (Culture & Education) at the High Commission of India in the UK.  

In a lively conversation Sonam and Amish discussed writing about ancient texts, they talked about his journey into publishing, how he went from finance to fiction, self-publishing the first book in the bestselling Shiva Trilogy after it was rejected by over 20 publishers across India and how his books have mass audience appeal.

The Shiva Trilogy is now the fastest-selling book series in Indian publishing history, while the Ram Chandra is the second-fastest selling. Amish has gone on to be a phenomenon in Indian publishing selling over 6.5 million copies of his books in the Indian subcontinent.

Amish Tripathi with Gurinder Chadha

Besides being India’s fastest-selling author, Amish is also a TV documentary host and a diplomat, working as Minister (Culture & Education) at the High Commission of India in the UK.

The Chief Guest of the function was the Indian High Commissioner, His Excellency Vikram Doraiswami, who spoke of his love for Amish’s books from before Amish joined the diplomatic service.

Speaking about his latest novel, author Amish said: “I am humbled to already receive the love of millions of Indian readers for my books and I am very excited to be introducing these stories to UK readers for the first time with my fourth book War of Lanka, which is based on the Indian epic Ramayan; a tale of war, love, and betrayal.”

(L-R) The Taj general manager, the Indian High Commissioner, His Excellency Vikram Doraiswami,Bollywood actress Sonam Kapoor, CEO of HarperCollins Charlie Redmayne and author Amish Tripathi

“The war at the end of the Ramayan, which represents the victory of Good over Evil, is what gave rise to the festival of lights, Diwali, which is celebrated to this day! I can’t wait for the discussions they encourage; offering new perspectives on old philosophies. I am grateful to HarperCollins for making it happen.”

ALSO READ: Sanskrit play aromatises the Nehru Centre London

India News UK News

Gamified Sanskrit app Little Guru launched through The Nehru Centre

Little Guru , the world’s first gamified Sanskrit learning app was launched recently through the Nehru Centre, London, at the hands of its visionary Director and eminent author Amish Tripathi…writes Ragasudha Vinjamuri

Referring to Sanskrit as the ancient surviving language in the world and root of Indian culture, Amish Tripathi recalled that there are over 3 million Sanskrit manuscripts as per the National Mission of Manuscripts, despite the destruction carried over the last 1000 years. Expressing his delight at the Sanskrit app being launched at the Nehru Centre, he said “The manuscripts are a storehouse of knowledge that our ancestors have left for us and we need the language expertise to read and unlock the contents of that heritage”.  He congratulated CEO Anuj Sharma for the same. 

Little Guru
Author and Director of Nehru Centre Amish Tripathi rendering opening words

Anuj Sharma has then explained how the Sanskrit language can be promoted through Little Guru with the help of a presentation. Vote of Thanks has been rendered by Brij Kumar Guhare, Deputy Director of the Nehru Centre.

In an exclusive interview with Asian Lite, Anuj also exchanges his views and objectives.

Tell us about your background.

I am an entrepreneur. I have founded Gamapp Tech company where education through gamification is one of our verticals. I have been an entrepreneur in Fintech space before this and worked with Infosystems earlier. I have done my post-graduation at IIM-Ahmedabad and graduated from Punjab Engineering College in Chandigarh.

Launching Little Guru

What is your fundamental motivation to embark on this idea?

It’s 3-fold.

a. Discover ourselves by studying our history and scriptures written in original Sanskrit

b. Teach my own children; and children of the world, the glorious language of their heritage and of Indian civilization

c. Unite India and Indians through our common language Sanskrit.

I remain deeply passionate about the Sanskrit language and Education & Sports.

CEO Anuj Sharma speaking at Little Guru’s launch

What impact would you want to envisage in the next 2-3 years and what is your long-term vision?

In the next 2-3 years, we would want parents and schools the world over to start getting their kids & students to use Little Guru and start learning Sanskrit  and move to higher levels if they are already learning Sanskrit.

There are millions of people who are  keen to learn but do not have access to modern forms of teaching Sanskrit, Long term vision is to encourage every kid across the world to access Sanskrit and Little Guru will be one of the platforms to reach that goal.

What efforts went into creating this app? Were there any challenges? 

A tremendous effort went into creating this, from conceptualising to finding partners, to put together a team of content, technical & design people. A team of 15-20 worked on it for almost a year to develop the product.

Some initial challenges were to find the best Sanskrit scholars, which was overcome with our conviction to bring scholars on board and the support from ICCR. We had the power of our belief and blessings and never felt that any challenge was insurmountable.

Brij Kumar Guhare giving Vote of Thanks

What do you reckon with having any competing apps now or for the future? What is your target segment? 

We believe Sanskrit is a language that belongs to all. So all initiatives in Sanskrit teaching by traditional methods and Apps are welcome.

I am sure that now that we have set the ball rolling with the first Gamified Sanskrit App in the world, more products will follow. We welcome all such initiatives that promote our glorious language, as the task before us all is huge.