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Sneaker Communities Thriving on Instagram

A staunch lover of streetwear and sneakers, Vineet’s Instagram account is full of hacks to make sneakers last longer, where and how to sell used pairs, get limited edition sneakers for the retail price, and earn profits by selling sneakers in the resale market…reports N. Lothungbeni Humtsoe

Sneakers have evolved from footwear to a big fashion statement for Gen Z and millennials alike. The way they express themselves is not limited to sneakers but extends to the gram’ too.

Sneaker enthusiasts today are building communities on Instagram where they share their style, passion, exclusive sneaker collections, create a space for conversations and so much more!

If you’ve been ‘sneak-ing’ around to be the first one to cop the latest drops or get in on the newest trends, look no further – follow these creators and communities that have been on the top of their sneaker game and will help you lace up and step into the world of sneakers.

Mihir Joshi

A quick look at singer and WWE Hindi commentator Mihir Joshi’s Instagram account is enough to give us a glimpse into his world of sneakers. He’s been a passionate collector of sneakers for over 20 years. He engages with his followers regularly through AMAs and Instagram Lives giving them perspective on starting their own sneaker journey and caring for them. Through his community on Instagram “Into the Sneakerverse”, he shares his love for sneakers, talks about the culture, and how he supports the sneaker scene in India by helping his followers source the sneakers they love.

Aahana Sharma

One of the leading enthusiasts in the sneaker community, Aahana’s passion for streetwear is to look out for. Her enthusiasm for interacting with sneaker enthusiasts and collectors inspired her to build the Sneaky Link, a platform dedicated to bridging the gap between different collectors in an interactive way. Apart from Sneaky Link, she also uses her own Instagram account as a space to connect with her followers and shares tips to care for sneakers, styling ideas, and even recommendations for all budgets.

Vineet Mhatre

A staunch lover of streetwear and sneakers, Vineet’s Instagram account is full of hacks to make sneakers last longer, where and how to sell used pairs, get limited edition sneakers for the retail price, and earn profits by selling sneakers in the resale market. Vineet’s Instagram profile is a one-stop destination for budding sneakerheads to learn more about this exciting industry and culture!

Suhana Sethi

A passionate collector who wears her sneaker obsession with pride, Suhana takes her Instagram followers behind the scenes of each pair and shares fascinating stories that make up the world of sneakers. Beyond her personal collection, she even curates sneaker events that bring together enthusiasts and collectors through Shoevolution, a community on Instagram that promotes sneaker artists around the world.

Sneaker Preacher

Sanjay Khemchandani and Neha Sanjay together are Sneaker Preacher, a #SneakerCouple who boasts a collection of over 100+ pairs of sneakers! Sneaker Preacher has been helping their Instagram followers with their honest sneaker reviews and curated style content to make sure they get their hands on the best fits in the market.

Karan Khatri

For Karan Khatri, sneakers aren’t just footwear; they are a way to live life. His Instagram profile features posts where he is generally unboxing sneakers, revealing the top buys on a budget, sneaker shopping, new additions to his collection, and much more which makes him the creator to reach out to for all your sneaker queries.

Sugandha Tyagi

A Delhi-based artist who turned her passion for painting and sneakers into the world of customization. Her Instagram account is her primary platform to showcase her creativity, where one can find abstract designs to animated characters leaving an imprint on the mind. Her unique expression of art on sneakers is something to watch out for and a treasure to own.

Ranvijay Singha

Last but definitely not least, Ranvijay is a true sneaker aficionado. He is not only a collector but also a part of the sneaker culture, co-founding Sole Search, a marketplace for limited-edition sneakers and streetwear in India. His deep insights about sneakers and the sports culture, makes his Instagram account a treasure for sneakerheads.

ALSO READ-A fresh and distinctive perspective to sneaker culture

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Fashion Lite Blogs

A fresh and distinctive perspective to sneaker culture

Synonymous with opulence and style, Louis Vuitton extends its grandeur to an impressive lineup of sneakers. While the famous Virgil Abloh collaborations have captivated the world, the brand has much more to offer luxury sneakerheads…writes N. Lothungbeni Humtsoe

The sneaker industry which is dominated by giants like Nike, Adidas, and Puma, has long captured the limelight and popularity with their high-profile collaborations and extensive marketing campaigns.

However, amidst these mainstreams, there exists a realm of underrated brands that deserve equal attention for their exceptional designs, impeccable craftsmanship, and noteworthy contributions to sneaker culture.

This article delves into some of the most underrated brands in the sneaker industry, urging you to explore these hidden gems that are waiting to be discovered.

New Balance

While New Balance has witnessed a recent surge in popularity within fashion circles, its offerings go far beyond the widely acclaimed 990 series. Discerning sneakerheads should delve deeper into New Balance’s diverse silhouettes, such as the 550s, 9060, and the MADE in England line. These models harmoniously blend retro aesthetics with modern comfort, catering to both leisurely wear and athletic pursuits. Embrace the charm of versatility with New Balance, a brand that deserves to be on your radar.

Lanvin

Lanvin may have earned fame primarily for its luxurious fashion collections, but this esteemed brand has also been carving a niche in the sneaker industry. Under the creative direction of Grammy-winning artist Future, Lanvin’s sneakers possess an unparalleled allure, setting them apart from their competitors. With innovative designs and meticulous attention to detail, Lanvin’s footwear emerges as a hidden treasure for ardent sneaker enthusiasts seeking uniqueness in every step.

Louis Vuitton

Synonymous with opulence and style, Louis Vuitton extends its grandeur to an impressive lineup of sneakers. While the famous Virgil Abloh collaborations have captivated the world, the brand has much more to offer luxury sneakerheads. Louis Vuitton’s sneakers embody a harmonious blend of premium materials, elegant aesthetics, and exceptional comfort, rendering them an indispensable addition to any sophisticated sneaker collection.

Umbro

With the resurgence of dad shoes in contemporary fashion, Umbro stands as an unsung hero in the realm of iconic products. Despite its legacy in crafting exceptional sneakers, Umbro often remains unnoticed amidst the sneaker giants. Yet, the brand continues to produce designs that seamlessly fuse style and functionality. For those seeking classic designs with a hint of nostalgia, Umbro is undoubtedly a brand that deserves recognition.

BAPE

Rewind to the early 2000s, and BAPE’s Bapesta sneakers ruled the streets. Now, with the revival of Y2K fashion, BAPE is set to reclaim its throne with a powerful comeback. Featuring a distinctive star logo and eye-catching designs, Bapestas exudes timeless appeal that continues to captivate sneaker enthusiasts. Keep a keen eye on BAPE for exciting releases that effortlessly fuse streetwear aesthetics with premium quality.

MSCHF

While not conforming to the conventional mold of sneaker brands, MSCHF demands a special mention for its groundbreaking creations. Each product from MSCHF serves as a provocative piece of art that sparks thought-provoking conversations. From the controversial Lil Nas X Satan Shoes to quirky collaborations like big red boots and Crocs, MSCHF’s unique approach to design and storytelling elevates them to a brand worth exploring for those who crave the extraordinary.

Sahil Nandal, Co-Founder of Free Society says, “While the big brands dominate the headlines, it’s crucial to dig deeper and discover the underrated brands that are doing incredible work. These brands offer a sense of exclusivity and authenticity that can truly elevate your sneaker game. Don’t hesitate to step out of the mainstream and explore the hidden treasures the sneaker world has to offer.”

The sneaker industry’s vast landscape houses a multitude of innovative designs and brands that often remain overshadowed by the glitz and glamour of mainstream giants.

These underrated brands offer a fresh and distinctive perspective to sneaker culture, boasting styles that exude individuality and craftsmanship that ensures premium quality.

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