Category: Fashion

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Bollywood Fashion Lite Blogs

Aishwarya Rai Bachchan dazzles at Cannes

The global icon bedazzled with sheer magnificence as she radiated in a spectacular black and silver hooded ensemble by Sophie Couture…reports Asian Lite News

L’Oreal Paris’ spokesperson Aishwarya Rai Bachchan looked stellar in a Sophie Couture Ensemble as she walked the red carpet on the third day of the 76th Cannes Film Festival for L’Oreal Paris sporting a bold red lipstick. The actress walks for the brand which celebrates 26 years as the official makeup partner of the film festival.

L’Oreal Paris Spokespeople from across the globe along with Aishwarya Rai Bachchan, celebrated confidence in oneself to commemorate this year’s theme – ‘Walk Your Worth’. With this initiative, the brand aims to further strengthen its longstanding commitment to promoting self-worth and empowerment. The theme is a nod to the brand’s ethos, which encourages individuals to embrace their confidence and celebrate themselves.

The global icon bedazzled with sheer magnificence as she radiated in a spectacular black and silver hooded ensemble by Sophie Couture.

Aishwarya Rai Bachchan dazzles at Cannes 2023 red carpet.(photo:IANSLIFE)

She donned a makeup look created by beauty maestro Val Garland. Drawing inspiration from her celestial beauty, her look was brought to life using L’Oreal Paris Infallible 32H Freshwear Foundation in the shade 140 Golden Beige, infused with a long-lasting yet lightweight formula.

Her beautiful doe-shaped eyes were enhanced using the subtle smokey glitter eyeshadow. A dramatic winged eyeliner was created using the L’Oreal Paris Super Liner Gel Intenza that gives a smooth, smudge-proof wear lasting up to 36 hours, accentuating the innate grace of her eye shape.

The perfect finishing touch to the eye makeup was voluminous lashes with L’Oreal Paris Voluminous Lash Paradise Mascara, which gives voluptuous volume and intense length. Her perfect bold red pout was achieved using the L’Oreal Paris Color Riche Intense Volume Matte Lipstick in shade 666 – I Win, which provided her lips a highly ultra-matte finish and an intensely pigmented red hue.

‘Hoodie couture’ leaves the world devided

Making her 21st appearance on the Cannes red carpet on Thursday evening (local time), Aishwarya Rai Bachchan, after French photographers mistook Urvashi Rautela for her, left observers flummoxed with her choice of clothing.

The less respectful called it ‘hoodie couture’, some others said it appeared as if she had picked up a flowing sheet of aluminum foil from a kitchen in a hurry to act as a sort of canopy atop her flowing black gown; her fawning fans, however, insisted that she was looking very much like the “Queen of Cannes”.

In the past, according to media reports, she has shown up in a gold mermaid gown by Roberto Cavalli, accessorised with coral lips and immaculate hair, or as the personification of Cinderella, and last year, Renaissance painter Botticelli’s ageless masterpiece, The Birth of Venus, had clearly inspired her look.

Earlier in the morning, she wore a little more understandable dress — what looked like a shimmery green cape (reportedly by Valentino) paired with straight hair, light lipliner, and high heels. This look was for a L’Oreal event. Aishwarya has been representing the cosmetics giant for more than two decades.

ALSO READ-Sara stuns fans at Cannes in regal outfit

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Sara stuns fans at Cannes in regal outfit

Sara Ali Khan.(photo:Instagram)

Sara also took part at the inauguration of the India pavilion event held recently, which was also attended by Oscar winner Guneet Monga, Madhur Bhandarkar and veteran south Indian actress Khushbu…reports Asian Lite News

Bollywood actress Sara Ali Khan, who recently attended the prestigious Cannes Film Festival 2023, has said that as an Indian she feels proud to represent her country at such a global platform. She said that cinema and art have the power to transcend the boundaries.

The actress earlier exhibited two looks which received praises from the fashion police, however, it was her third look that won the Internet over. She donned a white Abu Jani Sandeep Khosla saree at the French festival. A few fans even compared the actor to her grandmother, veteran actor Sharmila Tagore, who is known for her regal looks in Indian outfits.

She said: “We should be proud and even more vocal of the culture that we have and that we should be able to bring to the rest of the world. I think cinema and art transcends language, regions and nationalities. I think we should come together and while we are here at a global stage representing our country, we should continue to not forget who we are so that we can remain organic in the content that we create because I think that’s exactly what resonates with the rest of the world.”

Sara also took part at the inauguration of the India pavilion event held recently, which was also attended by Oscar winner Guneet Monga, Madhur Bhandarkar and veteran south Indian actress Khushbu.

Sara Ali Khan.(photo:Instagram)

She further mentioned: “Being Indian and proud of our Indianness but also being global citizens, not being afraid of doing more and having a louder voice and more self-presence in cinema and general, worldwide! Thank you for having me and I hope that we continue to do more and make our nation more and more proud and international.”

The actress made heads turns at both the Cannes and the party the actress attended where she joined A-listers like Michael Douglas, Catherine Zeta-Jones, Helen Mirren, Brie Larson, Uma Thurman, and Elle Fanning on the red carpet before the premiere of the Johnny Depp-starrer ‘Jeanne du Barry’ which opened the 2023 edition of Cannes.

On the work front, the actress is occupied with the promotions of her upcoming romantic comedy ‘Zara Hatke Zara Bach Ke’ in collaboration with Vicky Kaushal. Apart from that, she is involved in the films ‘Ae Watan Mere Watan’, an untitled project directed by Jagan Shakti, and Homi Adjania’s ‘Murder Mubarak’.

ALSO READ-Srinivas Avasarala pens dialogue for Telugu version of ‘Avatar 2’

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Shining stars on the prestigious red carpet

Welsh Actress Catherine Zeta-Jones dazzled low cut red dress and paired an earrings from the Chopard Red Carpet Collection featuring 33.43-carats of rubies and 8.59-carats of pink sapphires and a bracelet from the Haute Joaillerie Collection featuring diamond and pink sapphires…reports Asian Lite News

The red carpet of the prestigious Cannes Film Festival 2023 was loaded with glitz and splendour on the opening day. Actor Sara Ali Khan choose a desi look for her Cannes Film Festival debut, winning many hearts and Naomi Campbell flaunted a silver embellished dress fully adorn with Chopard jewellery. Here are some of our favourite looks from the first day of the Cannes Film Festival 2023:

Sara Ali Khan

Sara Ali Khan made her Cannes debut in an exquisite hand-embroidered multi-panel skirt by Abu Jani Sandeep Khosla. The intricate shadow work embroidery, adorning each unique panel, showcases a mesmerizing calendar of designs from the renowned couture house of @abujanisandeepkhosla

Sara’s ensemble featured a resplendent blouse adorned in crystals, pearls, and resham work. The intricate details add a touch of glamour to her ethereal look. Adding to the allure, the ensemble features two drapes in tulle—an enchanting one-shoulder drape and a long-head veil. Both drapes boast the finest shadow work, with the head veil embellished with tiny shadow dots and intricate borders.

English Model Naomi Campbell shined in silver sequin dress and Chopard earrings in 18ct white gold featuring 24.12-carats of diamonds, a bracelet in titanium featuring 9.77-carats of diamonds, a bracelet in 18k white gold featuring 90.6-carats of diamonds, a bracelet in 18ct white gold featuring 4.80-carats of diamonds, and a ring in 18ct white gold featuring a 10.06-carat brilliant-cut diamond and diamonds, all from the Haute Joaillerie Collection, along with a bracelet from the L’Heure du Diamant Collection in 18ct white gold featuring 11.75-carats of diamonds, along with a ring from the Red Carpet Collection in 18ct white gold featuring a 9.55-carat blue sapphire and diamonds.

Catherine Zeta-Jones

Welsh Actress Catherine Zeta-Jones dazzled low cut red dress and paired an earrings from the Chopard Red Carpet Collection featuring 33.43-carats of rubies and 8.59-carats of pink sapphires and a bracelet from the Haute Joaillerie Collection featuring diamond and pink sapphires. 

Uma Thurman

American Actress Uma Thurman sparkled in a necklace from the Red Carpet Collection in 18ct white Fairmined-certified gold featuring 223.89-carats of rubies, 32.54-carats of diamonds and 23.91-carats of amethysts. She also wore a pair of earrings in 18ct white gold featuring a pair of heart shaped rubies with diamonds, a bracelet in 18ct white gold featuring 24.03-carats of rubies, a bracelet in 18ct white gold featuring 73.69-carats of diamonds, all from the Haute Joaillerie Collection, along with earrings in 18ct white gold featuring rubies and diamonds worn in the hair and a ring in 18ct white gold featuring diamonds, both from the Precious Lace Collection. 

Carys Douglas

Daughter of Michael Douglas and Catherine Zeta-Jones Carys Douglas sparkled in earrings in 18ct white Fairmined-certified gold featuring 10.89-carats of diamonds, a bracelet in 18ct white Fairmined-certified gold featuring 13.86-carats of diamonds, and two diamond rings in 18ct white Fairmined-certified gold, all from the Haute Joaillerie Collection.

ALSO READ-Adhuna Bhabani unveils tips for self-styling

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Adhuna Bhabani unveils tips for self-styling

Bangs can look good on everyone, but if you want to make sure your fringe doesn’t turn out to be a disaster, you should keep your face shape in mind when asking for the chop…reports Asian Lite News

With the onset of the summer, give your beautiful locks a fun reset for the bright days ahead and your summer getaways. In case you are short on inspiration, here’s a round-up of the top hairstyles from renowned hairstylist Adhuna Bhabani in collaboration with Dyson that you can easily achieve.

Summer Hair Trends for 2023

Bangs and fringes all the way!

Bangs and fringes will be seen making a great resurgence in the summer of 2023. From Wednesday Addams inspired wispy bangs, to soft feathery bangs, baby bangs etc, bangs are versatile and one can choose basis their hair length and texture to compliment your face shape. To draw more attention to your strong facial features, suggest your stylist to keep the outer layer of the fringe longer and the middle part of the fringe shorter. Use the round volumising brush attachment of the Dyson Airwrap™ multi-styler to add the necessary oomph to your bangs.

Pro Tip: Bangs can look good on everyone, but if you want to make sure your fringe doesn’t turn out to be a disaster, you should keep your face shape in mind when asking for the chop.

Wavy Bob

The wavy bob was recently spotted in the Dyson x Aprita Mehta’s showcase during the Lakme Fashion Week 2023, and this will become a big trend during the summer season. It’s a shorter bob that is cut with shorter layers at the front and longer layers at the back, adding more life and volume to your hair. While a chin-length bob may seem like a big chop to some, this hairstyle can actually be an extremely flattering choice.

Beachy Waves

Loose beach waves are certainly among one of the most appealing and versatile hairstyles you can wear. This look is one of Adhuna’s favourites, these sophisticated waves can assist your transition from day to night. Beachy waves dressed up are also a super ideal wedding hairstyle to complete your easy and relaxed look.

Voluminous Blow Dry

The 90s blowout was already very popular, and 2023 is no different. While some may think it’s challenging to get this look at home, the Dyson AirwrapTM multi-styler allows you to create the ideal voluminous blow-dry. Your hair will look effortlessly gorgeous and full of shine.

Summer Hair Care Tips And Tricks

As our busy lifestyle often deprives us of a proper hair care regime, Adhuna also shared some insightful tips for helping us attain gorgeous tresses that turn heads this spring-summer.

Cold shower followed by drying for smoother and shinier hair: Blast your hair with a cold shower (after shampooing) as hot water not only damages our skin but also our hair and scalp. Cold shower will seal the cuticles and make hair shinier, stronger, and smoother. However, don’t keep your hair wet for long as hair is more fragile in this state.

 Extreme heat is detrimental: Choosing the right temperature is of utmost importance while styling. The Dyson haircare range is equipped with intelligent heat control to maintain optimum temperatures and prevent extreme heat damage. Do not forget using a heat protectant before styling your hair.

 Say yes to updos: Nobody likes their hair falling on their face during the summer. Hence it is ideal to opt for hairstyles like braids, messy updos and ponytails. These hairstyles are also great to camouflage an oily scalp.

 Hair Massage + treatments = shiny hair: The action of the massage/ brushing stimulates the blood circulation which feeds the root of the hair and helps maintain healthier hair and scalp. Hair massage needs to be done at least two or three times a week. A good hair massage also helps the nutrients to efficiently reach the hair follicles. Hair treatments are also a great way to nourish your hair and improve its shine and condition. Apply a hair treatment at least once a week or as recommended by your stylist.

Volume, volume and some more volume: Who doesn’t like to add some volume to their hair, especially in the crown area? If you are tackling flat hair, then use the round volumizing brush to add volume to your hair.  It can also be used to seamlessly sweep bangs away from the face to provide volume and create the desired style. Another way of adding volume to your hair is by layering the crown area,

Prepare, Style and Fix: After spending hours styling your hair, sometimes your hairstyle or curls may loosen up. If this describes you, then you may be missing one of the most important steps, i.e., setting your hairstyle with a lightweight setting spray or cold shot. Our hair often sets in the same position as it cools down. Hence the correct procedure for styling your hair should be – style your hair using the Dyson AirwrapTM multi-styler, set your curls/hairstyle using cold shot, pin up your curls for 5-10 mins and finish off with a setting spray. You can go with styling products that fit your hair type, length and thickness.

ALSO READ-Manushi makes her Cannes red carpet debut

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Indian debutants at Cannes 2023

Mrunal Thakur made her red-carpet debut at Cannes with Grey Goose. Given the brand’s long-standing association with creative stalwarts across fashion and design, the brand paved the way for Mrunal at the international platform…reports Asian Lite News

Aishwarya Rai Bachchan has made India proud for over two decades being the nation’s face at Cannes, but each year one sees a list of debutants making an appearance. Not all of them are lucky enough to walk the red carpet, but still serve high octane glamour and style. 

The Cannes Film Festival, held annually in Cannes, France, is one of the most prestigious film festivals in the world and it’s the 76th edition this time. Here’s a list of who made it to this year’s festival:

Dolly Singh is one of the most famous social media influencers, and enjoys a massive fanbase on her social media handles. She has now made her debut at Cannes 2023.

For her debut on day 4 of the 2023 Film Festival, Singh opted for a pristine white ensemble from the shelves of designer duo, Abu Jani Sandeep Khosla. Her ensemble featured a draped skirt with pearl embellishments at the front. She paired it with a ruffled cape which gave her a dreamy appearance. Moreover, she opted for a pearl bralette which featured conical cups to cover her bust and thin straps. Altogether, she looked indeed graceful.

Mrunal Thakur made her red-carpet debut at Cannes with Grey Goose. Given the brand’s long-standing association with creative stalwarts across fashion and design, the brand paved the way for Mrunal at the international platform.

Global Fashion Content Creator Masoom Minawala shines in a custom-made be jewelled blouse adorned with gold and silver sequins and stones. Paired with an eye-catching emerald green over-the-top skirt with a trail, her outfit by Abu Jani Sandeep Khosla which is a true masterpiece of Indian workmanship that took 250 man-hours to create emanating glamour at Cannes 2023.

Masoom Minawala

The combination of intricate detailing and bold colours makes this ensemble a true standout.

In a nod to her Indian heritage and culture, Sara Ali Khan made her red carpet debut at Cannes wearing a traditional lehenga. The actress shone in an intricately hand-embroidered lehenga by Abu Jani and Sandeep Khosla.

Manushi Chillar, a beauty queen turned actor, made a stunning red carpet entrance at Cannes wearing a snow-white fairytale gown by Fovari that gave off princess vibes. She accessorised it with a striking necklace and neon heels.

As a member of the Indian government’s delegation, Esha Gupta made her red carpet debut at Cannes while wearing a light pink Nicholas Jebran gown with an oversized collar and exquisite lace flowers on the neck.

ALSO READ-Manushi makes her Cannes red carpet debut

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Adhuna Bhabani unveils tips for self-styling

Bangs can look good on everyone, but if you want to make sure your fringe doesn’t turn out to be a disaster, you should keep your face shape in mind when asking for the chop…reports Asian Lite News

With the onset of the summer, give your beautiful locks a fun reset for the bright days ahead and your summer getaways. In case you are short on inspiration, here’s a round-up of the top hairstyles from renowned hairstylist Adhuna Bhabani in collaboration with Dyson that you can easily achieve.

Summer Hair Trends for 2023

Bangs and fringes all the way!

Bangs and fringes will be seen making a great resurgence in the summer of 2023. From Wednesday Addams inspired wispy bangs, to soft feathery bangs, baby bangs etc, bangs are versatile and one can choose basis their hair length and texture to compliment your face shape. To draw more attention to your strong facial features, suggest your stylist to keep the outer layer of the fringe longer and the middle part of the fringe shorter. Use the round volumising brush attachment of the Dyson Airwrap™ multi-styler to add the necessary oomph to your bangs.

Pro Tip: Bangs can look good on everyone, but if you want to make sure your fringe doesn’t turn out to be a disaster, you should keep your face shape in mind when asking for the chop.

Wavy Bob

The wavy bob was recently spotted in the Dyson x Aprita Mehta’s showcase during the Lakme Fashion Week 2023, and this will become a big trend during the summer season. It’s a shorter bob that is cut with shorter layers at the front and longer layers at the back, adding more life and volume to your hair. While a chin-length bob may seem like a big chop to some, this hairstyle can actually be an extremely flattering choice.

Beachy Waves

Loose beach waves are certainly among one of the most appealing and versatile hairstyles you can wear. This look is one of Adhuna’s favourites, these sophisticated waves can assist your transition from day to night. Beachy waves dressed up are also a super ideal wedding hairstyle to complete your easy and relaxed look.

Voluminous Blow Dry

The 90s blowout was already very popular, and 2023 is no different. While some may think it’s challenging to get this look at home, the Dyson AirwrapTM multi-styler allows you to create the ideal voluminous blow-dry. Your hair will look effortlessly gorgeous and full of shine.

Summer Hair Care Tips And Tricks

As our busy lifestyle often deprives us of a proper hair care regime, Adhuna also shared some insightful tips for helping us attain gorgeous tresses that turn heads this spring-summer.

Cold shower followed by drying for smoother and shinier hair: Blast your hair with a cold shower (after shampooing) as hot water not only damages our skin but also our hair and scalp. Cold shower will seal the cuticles and make hair shinier, stronger, and smoother. However, don’t keep your hair wet for long as hair is more fragile in this state.

 Extreme heat is detrimental: Choosing the right temperature is of utmost importance while styling. The Dyson haircare range is equipped with intelligent heat control to maintain optimum temperatures and prevent extreme heat damage. Do not forget using a heat protectant before styling your hair.

 Say yes to updos: Nobody likes their hair falling on their face during the summer. Hence it is ideal to opt for hairstyles like braids, messy updos and ponytails. These hairstyles are also great to camouflage an oily scalp.

 Hair Massage + treatments = shiny hair: The action of the massage/ brushing stimulates the blood circulation which feeds the root of the hair and helps maintain healthier hair and scalp. Hair massage needs to be done at least two or three times a week. A good hair massage also helps the nutrients to efficiently reach the hair follicles. Hair treatments are also a great way to nourish your hair and improve its shine and condition. Apply a hair treatment at least once a week or as recommended by your stylist.

Volume, volume and some more volume: Who doesn’t like to add some volume to their hair, especially in the crown area? If you are tackling flat hair, then use the round volumizing brush to add volume to your hair.  It can also be used to seamlessly sweep bangs away from the face to provide volume and create the desired style. Another way of adding volume to your hair is by layering the crown area,

Prepare, Style and Fix: After spending hours styling your hair, sometimes your hairstyle or curls may loosen up. If this describes you, then you may be missing one of the most important steps, i.e., setting your hairstyle with a lightweight setting spray or cold shot. Our hair often sets in the same position as it cools down. Hence the correct procedure for styling your hair should be – style your hair using the Dyson AirwrapTM multi-styler, set your curls/hairstyle using cold shot, pin up your curls for 5-10 mins and finish off with a setting spray. You can go with styling products that fit your hair type, length and thickness.

ALSO READ-Manushi makes her Cannes red carpet debut

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Fashion for better future

Sustainable fashion is a powerful movement that aims to revolutionize the way we view and engage with clothing…reports Raghav Mittal

In the wake of climate change and environmental degradation, sustainability has become a key concept across various sectors worldwide. The notion of sustainability has now become a buzzword, with industries grappling to address their impact on the environment. One sector that is constantly receiving reminders from environmentalists is fashion and textile, which is often criticised for leaving behind mammoth waste and causing a harmful impact on the planet Earth.

Responding positively to contemporary issues, the idea of sustainability strongly shapes the current fashion trends. Designers are now taking into account not only the personal style of individuals but also the impact of clothing on the environment. In addition, the focus of sustainable fashion manufacturers is on reducing carbon footprints while promoting environment-friendly practices among all stakeholders. Their aim is to create clothing that not only looks good but also preserves the bounties of this planet and benefits everyone involved. Thereby, sustainable fashion offers a beacon of hope for a future where fashion can be both stylish and ethical.

Sustainable fashion is a powerful movement that aims to revolutionize the way we view and engage with clothing. It’s a correction to the damage done by the fast fashion industry and a rallying cry for a more mindful and humane approach to fashion. Sustainable fashion is all about creating long-lasting garments that are produced in a socially and environmentally responsible manner, promoting a more equitable and sustainable future. In essence, it’s a holistic vision that recognizes the harmony between various factors of change and strives to create a flourishing world where fashion is a feel-good celebration.

One way in which sustainable fashion supports human life is by ensuring fair labour practices. It ascertains that employees work in a safe environment, receivefair wages and are treated respectfully. Sustainable fashion brands often work directly with manufacturers and suppliers to ensure that workers are treated fairly and that their basic human rights are respected.

Another important aspect of sustainable fashion is the support of handcrafted techniques. Many sustainable fashion brands work with artisans and craftspeople, having expertise in traditional techniques to create beautiful and unique garments. By supporting these artisans, sustainable fashion brands are to preserve traditional crafts and support the communities where these crafts are practiced.

Moreover, sustainable fashion hasthe ability to promote social justice and equality. Many sustainable fashion brands prioritize fair labour practices and support marginalized communities, giving a voice to those who have been silenced by the fast fashion industry. By supporting these brands, consumers can use fashion as a tool for social change, promoting a more just and equitable world.

Below mentioned are some sustainable and sustainable fashion trends:

Vintage Clothing

The trend of buying used or vintage clothing is making a return due to its numerous benefits. This fashion trend is also known as thriving in today’s time. By reusing old clothes, you can help the environment and save money. It’s also a great way to find unique items that no one else wears.

Second-hand Fashion

Buying second-hand clothes is currently in vogue. Many consumers are taking advantage of this expanding market, which saves them money and benefits the environment by reducing textile waste. You can also find distinctive accessories that make you stand out.

Recycled Plastic

Some types of clothing, such as sportswear and swimwear, are made from synthetic fibres derived from oil, which is harmful to the environment. To combat this issue, there is a growing focus on a circular economy. Fashion companies are now using recycled plastic waste to produce high-quality, affordable, and eco-friendly apparel.

Vegan Fashion

With time, more people are becoming aware of the negative impact the fashion industry has on animals. This is why vegan fashion is becoming increasingly popular. By choosing animal-free materials, such as recycled or organic fibers, you can still look fashionable without contributing to animal cruelty.

Organic Cotton

The use of certified organic cotton is becoming more prevalent in the fashion industry as a response to the negative impacts of fast fashion. Organic cotton is superior to conventional cotton because it’s non-GMO and grown without harmful chemicals, making it more environment-friendly. Opting for organic cotton is a great way to support ethical business practices.

Furthermore, the impact of sustainable fashion goes far beyond the clothes themselves. It has the power to change the way we think about ourselves and our place in the world. When we choose to support sustainable fashion brands, we are not just making a statement about our personal style; we are making a statement about our values and our commitment to creating a better world.

The Coda

The concept of sustainable fashion is not merely an haute trend; it is a growing movement that has gained traction globally. Its aim is to build a future where fashion is not only visually appealing but also ethically and sustainably produced. This movement acknowledges our obligation to the planet and each other and calls for proactive measures to bring about positive and lasting change.

ALSO READ-Spruce up your interiors

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Estée Lauder celebrates 75th year with “My Shade, My Story’’ campaign

For Manushi Chhillar, Global Brand Ambassador Estée Lauder, this campaign marks a significant milestone since being appointed the new Global Spokesmodel of the brand in 2023…reports Asian Lite News

The legendary Double Wear Stay-In-Place Foundation is the focus of Estée Lauder’s newest campaign, “My Shade, My Story,” which marks the company’s 75-year anniversary in the cosmetics business. With steadfast dedication to its key principles of inclusivity, diversity, and self-empowerment, the brand introduces a campaign that is ready to ignite the global beauty sector.

The “Double Wear Stay-In-Place Foundation” is the brand’s best-selling product, and its “Double Wear Stay-In-Place Foundation” campaign uses six trailblazing individuals from various backgrounds and skin tones to promote it. This foundation comes in over 50 hues to suit any story, no matter how unusual it may be! By showcasing how the foundation seamlessly integrates into their life, the commercial honours changemakers who embrace their authenticity and allows them to feel naturally empowered.

The campaign features Global Brand Ambassador, Manushi Chhillar, who has inspired millions with her grace, warmth, and humility along with five thoughtfully picked stalwarts from different walks of life, who have proudly charted their professional and personal journey. Shraddha Gurung, a powerful advocate for body positivity and mental well-being, has forged a realm of beauty that defies conventional standards. Meanwhile, Masoom Minawala, a formidable force, has propelled India onto the global fashion map, making an indelible impact and empowering women along the way. With her quirky trademark style, Manjari Varde puts a whimsical spin on the traditional mother-in-law and daughter-in-law dynamic, adding her own vibrant touch to her videos. With unwavering courage, Shantanu Dhope revolutionizes societal norms, tearing down the confines of gender stereotypes and prejudice, to uphold the message that beauty knows no bounds. Finally, Sobia Ameen uses her quirky style of humor to lend a voice to social issues, forcing the world to relook, review and re-adjust their archaic definitions of acceptable. Each of these champions have created a distinct personal and professional story that is brave, unique, and completely authentic. Thus, making them the ideal choice to lead a campaign that encourages individuals to celebrate their story in their own unique shade.

“At the heart of the “My Shade, My Story” campaign is the idea that we all have a story to tell that is uniquely our own. Whether it is a story of confidence, courage, or inspiration, it is as unique to you as your own foundation shade. To bring this alive, we have brought together six distinctive individuals from diverse fields, to share their stories of perseverance and self-expression, culminating in a campaign that celebrates Estée Lauder’s brand values of inclusivity, diversity, and the beauty of individuality” said Dikshita Shukla, Brand Head, Estée Lauder India.

Manushi signs third film.

For Manushi Chhillar, Global Brand Ambassador Estée Lauder, this campaign marks a significant milestone since being appointed the new Global Spokesmodel of the brand in 2023.

“I’m honored to be a part of ‘My Shade, My Story,’ a thought-provoking campaign that resonates with me in more ways than one! It is a powerful reminder that all skin tones are beautiful, and all journeys are inspirational. Estée Lauder’s Double Wear Stay-In-Place Foundation has always been my go-to product, which delivers a flawless finish that lasts all day. With over 50 shades available, it empowers everyone to find their shade and embrace their own story,” Manushi Chhillar shared her thoughts on the campaign launch.

ALSO READ-YOU FAILED ME! Victims join women’s rights group to protest police failures in UK

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A blank canvas into the realm of endless possibilities

Each pod constructed with distinctive handcrafted textiles is reminiscent of a nucleus that contains the blueprint for how we live, grow, reproduce, and regenerate…reports Asian Lite News

Designer Amit Aggarwal opened his third store, this one at Delhi’s DLF Emporio, setting a new record. For the opening, attendees were treated to Aggarwal’s unique world, where fashion and art converged to create a mesmerising experience, and set out on an enchanted voyage.

His collections have always been built around innovation, and the shop is no different. A clean and contemporary ambiance is created by the store’s elegant minimalist design, which combines charcoal and metal materials.  The goal was to infuse the store’s merchandise with a feeling of adaptability and timelessness as well as an understanding of the ways in which fashion and art may interact with one another and affect one another.

Each pod constructed with distinctive handcrafted textiles is reminiscent of a nucleus that contains the blueprint for how we live, grow, reproduce, and regenerate. This is in keeping with the brand’s language and values about perpetual evolution, narrating the tale of peace attained in a place of newfound optimism, creation, and the feeling of the absolute and infinite.

The evening witnessed conversations, an array of eclectic cocktails courtesy GreyGoose and a  delectable culinary experience. The event kicked off with a magical tour of the store brought to life with whimsical floral arrangements by Interflora. Some of the prominent names that were present at the event included the ever so iconic and timeless Zeenat Aman wearing one of the most captivating designs of Amit Aggarwal. Guests from the evening included people from varied fields of fashion, design, art, bollywood and business included Uorfi, , Kusha Kapila, and cast from the popular netflix show Class- Ayesha Kanga, Chayan Chopra, Moses Koul, Anjali Sivaraman and  Naina Bhan.

Also present at the event were members from Indian Art Fair and Serendipity Arts festival.

Speaking on the occasion Amit Aggarwal adds “The idea was to have a space which speaks of brand narratives that transcends the boundaries of clothing and art and we needed an extension of the same to speak about the deeper, more thoughtful aspects of the brand that gets lost in retail.”

ALSO READ-Zara’s Flagship Store at Phoenix Palladium reopens

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L’Oreal Paris inspiring everyone to “Walk Your Worth’

Festival de Cannes partner since 1997, L’Oréal Paris goes further in supporting women in cinema with the Lights on Women Award launched in 2021 to rebalance inequality in the movie industry…reports Asian Lite News

This year, L’Oréal Paris celebrates its 26th year as the Official Makeup Partner to the Festival de Cannes, from May 16th to 27th. The beauty brand with women empowerment, scientific innovation, and Parisian luxury at its core, presents the L’Oréal Paris ‘Lights on Women’ Award.

Founded to celebrate women in cinema, this award honors one promising female short-film director from among the official Cannes Short Films selection, a category created with La Cinef. Academy Award-winner, juror and L’Oréal Paris ambassador Kate Winslet will once again announce the 2023 laureate on May 26, at the Cinéma de Demain dinner.

Aishwarya Rai Bachchan, L’Oréal Paris global spokesperson, has been gracing Cannes Film Festival for over 20 years. A global icon, she was the first Indian female actor to be a Cannes jury member and has since become synonymous with this prestigious festival. Also representing the Indian Film Industry and L’Oréal Paris, Anushka Sharma and Aditi Rao Hydari will be making their highly anticipated debut at Cannes. The brand ambassadors are not only known for their versatility and talent in showbiz but also for their advocacy on inclusivity and representation. Their personal goals and objectives resonate seamlessly with the brand’s core values and cause initiatives. Through this association with L’Oréal Paris, they will further spread the message and encourage millions of people to value and accept their individuality. The festival’s 2023 theme, ‘Walk Your Worth’, is a nod to the brand’s ethos, which encourages individuals to embrace their confidence and celebrate themselves – because they are all worth it.

Aishwarya Rai Bachchan, on occasion of the 76th edition of Festival de Cannes says, “I look forward to returning to Festival de Cannes as a global spokesperson for L’Oréal Paris. I have been honored with the privilege of experiencing female artists showcase their talent on a global platform of this stature. The brand’s unwavering dedication to empower women has been a constant throughout its illustrious history, and this year’s theme serves yet another impactful step in that direction. It has always been a pleasure to celebrate my long-standing association with the brand and the values it upholds”.

Anushka Sharma said, “I am looking forward to represent L’Oréal Paris at the Cannes red carpet. I firmly believe that women must embrace their individuality with sheer confidence, and I feel truly aligned with the brand’s key principles. This year’s theme, ‘Walk Your Worth’, couldn’t be more appropriate as it highlights the value of recognizing and commemorating oneself. I’m happy to be a part of this progressive change towards inclusivity and to support millions of women all over the world to value and appreciate themselves. Together, let’s celebrate self-worth in all its glory!”

Aditi Rao Hydari, added, “I am elated to be a part of this year’s Festival De Cannes as L’Oréal Paris’ spokesperson. It has truly been a privilege to have been associated with a brand that has always led the path to women empowerment and has worked towards enabling women to be confident and growth-oriented in every aspect of their lives. This year’s theme of ‘Walk Your Worth’ truly aligns with what the brand stands for, encouraging women across the globe to accept themselves and walk their worth with confidence.”

The brand stands for women’s empowerment in cinema through a privileged relationship with the actress ambassadors who embody the values of the brand. As official Festival de Cannes makeup partner, it invites actors, actresses and ambassadors to bring this vision of empowered beauty to walk their worth on the red carpet. From the opening to the closing ceremony, it reveals the new season of beauty and innovation, unveiling the brand’s new looks created by 30 international makeup artists under the creative direction of Global Makeup Artist Val Garland.

Festival de Cannes partner since 1997, L’Oréal Paris goes further in supporting women in cinema with the Lights on Women Award launched in 2021 to rebalance inequality in the movie industry. Underrepresented in the global film industry, only 17 percent of those in directorial positions on leading films are women, and just 25 percent of those behind-the-scenes. In response, L’Oréal Paris created the yearly Lights on Women program, a dotation and full support ecosystem for promising female film directors.

L’Oréal Paris acts for a representation of beauty as inclusive as the women following around the world. Attending Cannes 2023 as guests of the brand are iconic actors and actresses who embody beauty in all its diversity:

  • Aishwarya Rai Bachchan
  • Anushka Sharma
  • Aditi Rao Hydari
  • Leïla Bekhti
  • Cindy Bruna
  • Gemma Chan
  • Nikolaj Coster-Waldau
  • Viola Davis
  • Elle Fanning
  • Jane Fonda
  • Luma Grothe
  • Liya Kebede
  • Aja Naomi King
  • Katherine Langford
  • Gong Li
  • Eva Longoria
  • Andie MacDowell
  • Helen Mirren
  • Kate Winslet
  • Yseult

 These exceptional individuals of different backgrounds reflect the diversity of L’Oréal Paris customers––whatever their age, whatever their origin––and uphold the feminist values at the heart of the brand.

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